Purina selects the RxExpress platform for VFD compliance

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Farm Forum

Shoreview, Minn. – Purina Animal Nutrition has selected the RxExpress software platform from New Planet Technologies as its tool to help meet feed documentation requirements of the Veterinary Feed Directive (VFD). This federal regulation mandates documentation of a veterinarian’s approval to feed or distribute feed additive antibiotics that are deemed medically important to production livestock. It goes into effect Jan. 1, 2017.

“After reviewing the available options designed to help meet VFD requirements, we chose RxExpress,” says Dan Moran, director of swine feed marketing for Purina Animal Nutrition and a member of Purina’s VFD compliance team. “Working with RxExpress and its developers at New Planet Technologies will allow our team of nutritionists to focus on what they do best – helping ensure our products provide the best possible nutrition and performance.”

Livestock producers, feed manufacturers and feed distributors are required to retain documentation of VFD orders. A turn-key software solution, RxExpress can be used to generate, distribute and store electronic VFD orders.

“We are pleased to be working with Purina Animal Nutrition,” says Tyson Hartshorn, New Planet Technologies president and CEO. “RxExpress™ is now available to feed manufacturers and distributors for use in preparation of VFD compliance.”

RxExpress runs on any computer or smart mobile device, online or offline. It can receive records from other electronic VFD systems and can convert paper VFD orders to electronic format. It streamlines order validation and tracks expiration dates. It also can generate and send non-VFD prescriptions.

For more information, contact your local Purina Animal Nutrition representative, call 800-227-8941 or go to www.purinamills.com. To learn more about RxExpress from New Planet Technologies, call 888-633-4030 or go to www.dvmrxexpress.com.